From form fill to sales call

A 22-step lead nurturing programme on HubSpot and n8n.

The problem

Most incoming forms were forgotten before reaching sales, and nobody knew which leads were ready.

We defined lead scoring, built email sequences that branch on behaviour and wired instant alerts to the sales team.

Sales now talks only to ready leads, and time to first contact dropped from days to hours.

+%61

qualified leads

9 gün

shorter sales cycle